Customer Case Study

Aktivbank – Migration to SAP CRM 4.0

Aktivbank AG is a financial services institution specializing in centralized settlement and factoring (purchase of accounts receivable) services. The realization of an improved eMail correspondence system within Aktivbank’s CRM system resulted in the complete documentation of communications with more than 2,500 customers. The systematic categorization provides Aktivbank with greater clarity in its risk management operations.