Innovative Customer Journey Management for Mechanical Engineering and High Tech Customers


The mechanical engineering industry has to deal with constantly changing markets. The greatest challenge is to establish a customer-centric end-to-end process to guarantee successful customer journeys. At the same time, digital marketing and sales need to balance offering both standardized as well as tailored solutions in a mainly global market.

With our years of industry expertise and by applying best practices, we support you in your challenges.

We bring together your data from different business units and sources to efficiently enable automations and successfully apply artificial intelligence.

We design your customer processes to be customizable, scalable and flexible and implement them in a state-of-the-art technology platform and support you with the digital transformation of your sales channels.


employees in the field of mechanical engineering and high tech with years of experience in the industry


successfully completed projects


loyal, long-term customers

Our services

ec4u advises, implements and optimizes in the areas of sales, marketing and service. Our years of experience enable us to combine these areas uniformly as an end-to-end customer journey.

From lead generation on the website, lead nurturing via marketing to developing sales opportunities and customer services: combine all processes for a unified 360° customer view.

Successful marketing and lead management with automation

Meet your customers and prospects where they are: on technology websites, specialist portals and on social media, whether via smartphone or directly on their desktop.

With a marketing automation platform, you can send the right messages on the right channels to the right target group at the right time. With methods such as customer journey mapping, customer lifecycle management and content management, you also succeed in preparing your content in a customer-centric way.

From prospect to customer: With integrated lead management, you can generate, maintain, measure, and qualify your leads with relevant content. Link marketing and sales processes for greater transparency and efficiency.

Intelligent support in multi-channel sales

Sales employees often have to filter, qualify and monitor sales opportunities or inquiries from a wide variety of sources. However, linking modern communication channels such as Microsoft Teams or Outlook can create easy workflows without complex interfaces.

Additionally, artificial intelligence makes it possible to identify attractive leads and opportunities automatically, thus saving resources.

We design your customer processes to be customizable, scalable and flexible and implement them in a state-of-the-art platform. This provides you with a basis for setting up marketing interfaces or a B2B e-commerce portal and allows you to automate relevant information flows such as material forecasts by building a data lake (data storage of raw data) directly from the sales pipeline.

Seamless service with the 360° customer view

With our years of experience in the field of service, we offer you advice on setting up an internal or external service department. The integration of an omni-channel service allows your customers to directly contact the service representative.

Chat or telephony can be seamlessly integrated to offer customers options while providing a continuous 360° view of all operations whether for internal processes such as service hotlines or mobile field services.

Artificial intelligence can be used to manage appointments and assignments based on the expertise of your employees.

Would you like to learn more about our services? Make an appointment for an informative talk.

Selected customer projects

Bosch Logo

ec4u as a consulting partner in the mechanical engineering and
high tech industry

As Salesforce-Partner and Microsoft Gold-Partner ec4u offers you the latest status and comprehensive knowledge around the proven CRM systems – from consulting to implementation to support, our customer management experts provide you with everything from a single source.

As a member of the Microsoft Fast Forward Partner Advisory Board, we are well-positioned for the future direction of our customers in the engineering and high-tech industries to transform you into the digital champion of your customers.

ec4u received the Salesforce Partner Badge “Salesforce Navigator Specialist 1 Hardware Manufacturing” for numerous successfully completed projects with very high customer satisfaction.

Stay informed about current trends, exciting topics around the digital transformation of marketing, sales and service in our Blog.

Contact Us

For your region

Stefano D'Amilo


Stefano D`Amilo

Sales Manager.



Artur Merk

Sales Manager



Patrick Schäfer

Managing Director
ec4u expert consulting
(switzerland) ag


Industry expert

Gregor Bublitz

Director Professional Services

For technical queries about your project, contact our industry expert.