Customer journey management for life sciences

As demanding as the healthcare segment

On the one hand we have specialized products like medicines, medical devices, and other healthcare products. On the other, there are demanding target groups like physicians, pharmacists, and patients. Our customer journey management services for the life sciences industry help coalesce the two facets. We apply our technological expertise, an in-depth understanding of your markets, and experience gained on numerous projects to help you advance along the path of digital transformation.

Focus effectively on target groups

Physicians & pharmacists, patients and insurers, hospitals & wholesalers – they represent one of the most complex set of intertwined target groups, which is a rarity in other sectors. You need to map the customer journey and apply additional customer journey management services to keep track and ensure success with your customers.

Maximize mobility for sales staff on the road

Mobile sales tools significantly reduce the workload of your field sales employees and boost their effectiveness – online, offline, on a laptop, tablet, or on a cell phone. With our sales excellence solutions, we deliver expert advice and technical execution of the appropriate mobile CRM system.

Definitively the right CRM system

Don’t settle for just any CRM system. Go for one that meets the unique requirements of your market. You can count on custom solutions, for example, from our partner Veeva to fulfill GxP requirements or to meet the strict regulations governing sample medications.

Your contact for life sciences

Gregor Börner

Managing consultant
Phone: +49 (0) 721 46 476-200