Subscription Models

ec4u announces new partnership with Zuora, the global leader in subscription-based commerce

(Zurich/Lausanne/Karlsruhe/Munich/Frankfurt. April 19, 2021) The consulting company ec4u has announced its partnership with Zuora, the leading cloud-based subscription management platform provider, and foremost expert on the Subscription Economy®. Businesses across all industries use the Zuora platform to launch, scale and monetize their subscription services.

The Zuora platform helps where ERP software cannot easily address the complexity of new recurring business models. Zuora’s applications enable the sophisticated management of subscriptions, quotes, orders, billing, payments and renewals.

ec4u will seek to expand Zuora’s footprint in Central Europe by creating unique service offerings focused on the paradigm shift of today’s subscription economy. The partnership will focus on helping enterprises adopt and transform their business based on recurring models and monetized services.

“Consumer habits are evolving towards new models that are more in line with the circular economy or towards trends that prefer use over ownership. Thus, a large majority of companies are addressing the opportunity of subscription, whether it is B2B or B2C,” says Frédéric Demierre, Dir. of Growth & Strategy at ec4u. “Zuora is the only technology platform that offers complete order and revenue management capabilities for modern businesses”.

“Companies in the Subscription Economy can benefit from ec4u’s more than 20 years of expertise improving the customer lifecycle. By welcoming ec4u to our partner ecosystem, more European companies have the opportunity to enhance their subscriber experience with the full capabilities of the Zuora platform”, says Jens Weigel, Regional Alliance Director at Zuora.

The priority for ec4u will be to evangelize and drive change in a market that is moving towards new business models such as the subscription economy. ec4u is making significant investments in the creation of a Zuora practice capable of implementing and integrating the solution for all industries in a spirit of freedom.

ec4u consultants have developed a wide range of services to make it easier for customers to monetize their business. In addition, ec4u’s experts can help you with a full suite of solutions to integrate Zuora into a complete customer experience environment including CRM, marketing, customer service or traditional commerce.

About ec4u: ec4u is a leader in customer relationship management that helps its customers digitally transform their critical business, marketing, sales and service processes – across the entire customer lifecycle (“customer journey”).

About Zuora, Inc.:

Zuora provides the leading cloud-based subscription management platform that functions as a system of record for subscription businesses across all industries. Powering the Subscription Economy®, the Zuora platform was architected specifically for dynamic, recurring subscription business models and acts as an intelligent subscription management hub that automates and orchestrates the entire subscription order-to-revenue process seamlessly across billing and revenue recognition. Zuora serves more than 1,000 companies around the world, including Box, Ford, Penske Media Corporation, Schneider Electric, Siemens, Xplornet, and Zoom. Headquartered in Silicon Valley, Zuora also operates offices around the world in the U.S., EMEA and APAC. To learn more about the Zuora platform, please visit

© 2021 Zuora, Inc. All Rights Reserved. Zuora, Subscription Economy, and Powering the Subscription Economy, are trademarks or registered trademarks of Zuora, Inc.